In the dynamic world of mobile gaming, Arena of Valor's international version has emerged as a significant player, captivating millions of gamers worldwide. A question that often piques the interest of industry insiders and enthusiasts alike is: how much money has it actually earned?
According to data from Sensor Tower, a leading analytics platform in the mobile app industry, in June 2024, the international version of Arena of Valor, known as "Honor of Kings" (HoK), generated an impressive in - app purchase revenue of $4.7 million. This figure was a remarkable achievement, highlighting the game's growing popularity in new markets.
The month of June witnessed an even more astonishing leap in HoK's financial performance. Its overseas revenue grew by a staggering 575% month - on - month. This growth was driven by contributions from various regions, with Southeast Asia and the United States standing out as the two major contributors. Southeast Asia accounted for 33% of the revenue, while the United States contributed 26%.
The strong performance in Southeast Asia can be attributed to the region's long - standing love for mobile games and the game's effective localization strategies. HoK tailored its content, including in - game events, character designs, and language options, to suit the cultural preferences of Southeast Asian players. This localization effort not only attracted new players but also increased player engagement, leading to higher in - app purchases.
In conclusion, while the exact cumulative earnings of Arena of Valor's international version over the years are yet to be comprehensively disclosed, the data from June 2024 alone paints a picture of a highly profitable game. With its continued growth in existing markets and potential for further expansion into new regions, it is expected that the game's earnings will continue to soar in the future. The success of Arena of Valor's international version serves as an inspiration for other mobile game developers looking to make a mark in the global gaming market.
